In Matthew's own voice
01
I'm an Alberta kid. I know what a Stampede summer power bill looks like and what a January gas-and-electric bill looks like back-to-back. Solar shaves the electric side down to something rational and locks it in for two decades. That's a real thing for a real family. I don't have a story about saving the planet. I have a story about getting the most predictable expense in your home down to a number you actually control.
02
I don't pitch. I tell them what I'd do in their shoes. If their roof is wrong, I say so. If the financing doesn't work, I say so. If they should wait two years until their roof is ready to be re-shingled, I tell them to wait. People aren't nervous about solar — they're nervous about being sold to. So I don't sell. I just give them the information and let them decide.
03
A guy in Sherwood Park, two doors down from a friend of mine. He'd been pitched by three other solar companies, each one heavier than the last. I came out, looked at his roof, told him the south face was great but the north face wasn't worth wiring. We installed about 60% of what the other companies had quoted. His production was better than any of their proposals. Word got around the block. Six neighbours signed within the year.
What homeowners say
A few of Matthew's Alberta customers, in their own words.
“I'm in Sherwood Park; my neighbour across the street has The Solar Pro panels and Matthew as his advisor. Both of us got the same straight talk. No 'special pricing if you sign today.'”
“Honest assessment: our roof orientation isn't great. Matthew told us upfront it would push payback from 11 years to 14. We did it anyway because we wanted the price-lock, but I appreciated the math being honest.”
“When the city inspector flagged our breaker box for a separate issue, Matthew called his electrician contact for us and sorted it without charging. Said it was easier than rescheduling the install.”
Customer quotes shown with first name and last initial. Full names on file. Pending homeowner re-consent before publication of full identities.
Book a conversation
Pick a time on Matthew's calendar that suits you. Calls are over Zoom or phone — your choice — and run thirty minutes unless you ask for more. Matthew replies from matt.toth@northern-pwr.solar the same business day.
Calendar not loading? Email matt.toth@northern-pwr.solar directly — Matthew will pick a time with you.